Roll up your sleeves.
Who doesn’t like to talk about themselves and their business? You’ll be doing that in detail in our initial meetings. It’s where we need to learn all we can about you, your company, your objectives and the audiences you want to reach, your target markets.
Then get back to what you know best.
This is where we get to work conducting comprehensive market research to figure out how to best refine your target market; understand what your competition is up to; and determine what activities will support your marketing goals and deliver the results you need.
We then come back to you with our professional recommendations in a written Strategic Media Plan. Your plan may include promotions, events and other unique opportunities in addition to traditional advertising options.
You can also expect
- Budget allocation recommendations
- Media vehicle choices
- Media frequency recommendations
- Advice on any additional cultural, market or regional opportunities that may exist
Media Plan execution.
In getting your plan underway and into the marketplace, we handle all of your media contracts, placements, monitor media schedules, reconcile your invoices and provide monthly Summary Recap Reports.